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Throughout the pages, the Meyers convey their respect for traditional cures, a reverence for healing plants, and a concern for the careful preservation of their medicinal qualities. A bold-faced line at the bottom of one page states in no uncertain terms: “Botanicals Over a Year Old Are Worthless.”

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The end

The almanacs, particularly the one from 1941, carry hints of a changing marketplace. “Get me just one customer—send me the name and address for verification and I’ll send you a fine book free,” and elsewhere, “If our preparations please you, will you kindly tell your friends?”

This issue, which is loaded with recipes and an exhaustive dictionary of dream in­terpretations, announces that the ­following year will see “an entirely new, different and if possible more interesting Almanac,” although the editor adds his opinion that “each edition of this Almanac has been better than the previous edition.”

I stumbled across a reference to a book that helped me connect my tattered copies of the almanac to their family and business history. The book, by a Joseph Meyer, was published by Meye­rbooks, a small Illinois firm special­izing in books on herbs, herbal recipes, health, and Americana. I discovered that the firm was owned by Joseph’s grandson, David Meyer, who left the Indiana Botanic Gardens to start his publishing company in 1976. He filled in the gaps of the story.

The almanac lasted fifty-four years, then quietly died when Clarence Meyer retired. “The Herbalist Almanac retired with him,” David Meyer said. Clarence lived until the age of 94, passing on in 1997. The almanacs that survive in flea markets are a telling ­testimony to the endurance not only of a family legacy, but of the herb industry as well.


Kathleen Halloran, a freelance writer who lives in Laporte, Colorado, is the former editor of The Herb Companion, sister publication of Herbs for Health.

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